Tag - generative AI visibility

GEO: The New Search Era

Search is entering a new phase. Users are no longer just typing keywords into search engines—they’re asking questions and expecting instant, intelligent answers from generative AI systems. This shift has given rise to Generative Engine Optimization (GEO), a strategy focused on making brands visible inside AI-generated responses. GEO isn’t about ranking...

Read more...
Blocking AI Crawlers Is Costing Your Brand Visibility

Blocking AI Crawlers Is Costing Your Brand Visibility

The way people discover brands online is changing fast. Traditional search engines are no longer the only gateway to information. Generative AI tools like ChatGPT, Gemini, Copilot, and Perplexity are increasingly becoming the first stop for users seeking answers, recommendations, and product insights. However, many brands are unknowingly blocking AI crawlers—and...

Read more...